SP

Sports Loft

VC
London, UKWebsite
How to approach: cold outreach ok
Stage

Pre-Seed, Seed

Check Size

$100K – $1.5M

Portfolio

2+ companies

Team

1 partner

Investor activity
Investments in last 12 months: 0

Investment Thesis

Focused on helping SportsTech and MarTech startups achieve scale with investments and operational support.

How Sports Loft invests

Sports Loft is a vc firm based in London, UK. The firm invests at the Pre-Seed, Seed stages, with a focus on Other.

Sports Loft typically writes checks of $100K–$1.5M per investment.

Sports Loft has backed 2 companies in our records, including Slate, Greenfly.

Meet the Team

CG

Charlie Greenwood

Founder and Managing Partner

SportsTech
MediaTech
MarTech

Industry Focus

Invests In

Other

Portfolio Companies (2)

Other

SL

Slate

MarTech
GR

Greenfly

Media Collaboration in Sports
How to pitch Sports Loft
  • Raising at Pre-Seed, Seed? You're squarely in their sweet spot.
  • Lead with your fit in Other — the sectors they actively back.
  • Size your ask to their typical $100K – $1.5M check.
  • cold outreach ok
  • Address your outreach to a specific partner, such as Charlie Greenwood, Founder and Managing Partner.
  • A warm introduction beats a cold email. Get matched and request an intro.

Featured In

Browse More Investors

Fundraising resources

Frequently Asked Questions

See if Sports Loft is a match for your startup

Upload your pitch deck to see how well you match with Sports Loft and 10,000+ other investors.

Is this your profile? Request a correction or removal