Retail Foundry
Retail Foundry is a Pre-Seed, Seed venture capital firm based in Austin, TX investing in Other, Consumer, Developer Tools. The firm typically writes $100K–$3.0M checks and has 14 portfolio companies in our records.
Pre-Seed, Seed
$100K – $3.0M
14+ companies
1 partner
Investment Thesis
Sector-specific fund focused on retail innovation and next-gen CPG solutions.
How Retail Foundry invests
Retail Foundry is a vc firm based in Austin, TX. The firm invests at the Pre-Seed, Seed stages, with a focus on Other, Consumer, Developer Tools, AI / ML.
Retail Foundry typically writes checks of $100K–$3.0M per investment.
Retail Foundry has backed 14 companies in our records, including ShelfSmart, Peloton, Harry's.
Meet the Team
Sarah Cho
Founding Partner
Industry Focus
Invests In
Portfolio Companies (14)
Other
ShelfSmart
Peloton
Interactive fitness platform known for its exercise equipment and subscription services.
Harry's
Direct-to-consumer brand offering razors and grooming products.
Bonobos
Men's clothing brand known for its stylish and comfortable menswear.
Allbirds
Sustainable footwear brand focused on eco-friendly materials.
Warby Parker
Direct-to-consumer eyewear brand offering stylish glasses and sunglasses.
Birchbox
Beauty subscription box service delivering curated beauty products.
LOLA
Feminine wellness products brand focusing on organic and natural ingredients.
The Wing
Members-only co-working space designed for women.
Glossier
Direct-to-consumer cosmetics brand known for its skincare and makeup products.
- •Raising at Pre-Seed, Seed? You're squarely in their sweet spot.
- •Lead with your fit in Other, Consumer, Developer Tools — the sectors they actively back.
- •Size your ask to their typical $100K – $3.0M check.
- •warm intro preferred
- •Address your outreach to a specific partner, such as Sarah Cho, Founding Partner.
- •A warm introduction beats a cold email. Get matched and request an intro.
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