OB

Observer Lab

VC
Austin, TXWebsite
How to approach: warm intro preferred
Stage

Pre-Seed

Check Size

$50K – $200K

Portfolio

5+ companies

Team

5 partners

Investor activity
Investments in last 12 months: 0

Investment Thesis

Investing in novel observability and SRE tooling for optimizing and automating system reliability.

How Observer Lab invests

Observer Lab is a vc firm based in Austin, TX. The firm invests at the Pre-Seed stage, with a focus on Other, SaaS, Enterprise, Fintech, AI / ML.

Observer Lab typically writes checks of $50K–$200K per investment.

Observer Lab has backed 5 companies in our records, including ReliabilityHQ, Standard Metrics, TRM Labs.

Meet the Team

BI

Bob Iger

Former CEO

Former CEO of The Walt Disney Company

JD

Josh D’Amaro

CEO

CEO of Disney

MC

Merin Curotto

Vice President of Content Strategy

CT

Chris Terry

Senior Editor, Arts and Culture

MB

Mark Bennett

Founding Partner

SRE
Observability

Industry Focus

Invests In

Other
SaaS
Enterprise
Fintech
AI / ML
Security
Developer Tools

Portfolio Companies (5)

Other

RE

ReliabilityHQ

SRE Tools
ST

Standard Metrics

Fintech / Enterprise Software (SaaS)·Seed / Series A·Observer Lab I, LP

A financial data platform built for the private capital markets, helping venture capital firms and portfolio companies collaborate on financial reporting and metrics.

TR

TRM Labs

Cybersecurity / Blockchain / Fintech·Early Stage (Seed / Series A)·Observer Lab I, LP

A blockchain intelligence and cryptocurrency compliance platform that helps financial institutions and government agencies detect and prevent crypto fraud and financial crime.

SE

Secureframe

Cybersecurity / Enterprise Software·Seed / Series A·Observer Lab I, LP

An automated compliance platform that helps companies obtain and maintain security certifications like SOC 2, ISO 27001, HIPAA, and PCI DSS.

HI

Hightouch

Data Infrastructure / Enterprise Software·Seed / Series A·Observer Lab I, LP

A leading Data Activation and Reverse ETL platform that syncs customer data from data warehouses directly into operational tools.

How to pitch Observer Lab
  • Raising at Pre-Seed? You're squarely in their sweet spot.
  • Lead with your fit in Other, SaaS, Enterprise — the sectors they actively back.
  • Size your ask to their typical $50K – $200K check.
  • warm intro preferred
  • Address your outreach to a specific partner, such as Bob Iger, Former CEO.
  • A warm introduction beats a cold email. Get matched and request an intro.

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