Conversion Capital
VC
New York, NYWebsite
Stage
Pre-Seed, Seed
Check Size
$250K – $2.0M
AUM
$152M
Portfolio
8+ companies
Team
5 partners
Investor activity
Investments in last 12 months: 0Investment Thesis
Early-stage fund investing in fintech and commerce enablement, often backing infrastructure that moves money and modernizes financial workflows.
Meet the Team
Industry Focus
Invests In
Fintech
Marketplace
SaaS
Developer Tools
Portfolio Companies (8)
Other
LE
LendingClub
Fintech
TH
The Farmer's Dog
Commerce/DTC
PL
Plaid
Fintech infrastructure
TH
The Future of Expense Management
TH
The Future of Software Engineering
BU
Building the Future of Mortgage Infrastructure
LE
Lending Reimagined
MA
Machine Learning Features in Hours vs Months
How to pitch Conversion Capital
- •Raising at Pre-Seed, Seed? You're squarely in their sweet spot.
- •Lead with your fit in Fintech, Marketplace, SaaS — the sectors they actively back.
- •Size your ask to their typical $250K – $2.0M check.
- •Address your outreach to a specific partner, such as Christian Lawless, General Partner.
- •A warm introduction beats a cold email. Get matched and request an intro.
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