Better Retail Ventures
Better Retail Ventures is a Pre-Seed, Seed venture capital firm based in New York, NY investing in Other, Consumer, Developer Tools. The firm typically writes $500K–$2.0M checks and has 1 portfolio company in our records.
- Check size
- $500K–$2.0M
- Portfolio
- 1 company on record
- Partners
- 5 listed
- Stage
- Pre-Seed, Seed
- Sectors
- Other, Consumer, Developer Tools, AI / ML, SaaS
- HQ
- New York, NY
- AUM
- Not in our records
Last verified: 2026-08-11
Pre-Seed, Seed
$500K – $2.0M
1+ companies
5 partners
Investment Thesis
Focused on tech that accelerates efficiency and innovation for brands selling through traditional and digital retail channels.
How Better Retail Ventures invests
Better Retail Ventures is a vc firm based in New York, NY. The firm invests at the Pre-Seed, Seed stages, with a focus on Other, Consumer, Developer Tools, AI / ML, SaaS. It does not invest in Travel.
Better Retail Ventures typically writes checks of $500K–$2.0M per investment.
Better Retail Ventures has backed 1 company in our records, including Shelfly.
Partners & Team
Industry Focus
Invests In
Does Not Invest In
Portfolio Companies (1)
Other
Shelfly
- •Raising at Pre-Seed, Seed? You're squarely in their sweet spot.
- •Lead with your fit in Other, Consumer, Developer Tools — the sectors they actively back.
- •Size your ask to their typical $500K – $2.0M check.
- •warm intro preferred
- •Address your outreach to a specific partner, such as Katie Andresen, Head of Platform.
- •A warm introduction beats a cold email. Get matched and request an intro.
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