1Up Ventures

Former Microsoft Vice President, built and ran the game publishing business through the launch of the first Xbox. Board member and adviser for dozens of game development and venture backed technology companies around the world.

Founder of the Indie MEGABOOTH and former IGF Chairperson. Well connected and respected by indie developers around the world. Kelly began her work with the 1Up Fund at its inception and has joined the venture as a full partner.

Emily is a two-time founder in the game industry. Most recently she was co-founder & CEO of Double Loop Games, a mobile game studio making games for women. Previously she was the co-founder & CEO of Kongregate, leading its rapid rise as a free-to-play web destination before expanding into mobile publishing, launching hits such as AdVenture Capitalist and Animation Throwdown. A data geek at heart, Emily is well-known in the game industry for her presentations on the economics and psychology of free-to-play games.