{"id":261,"name":"Upfront Ventures","slug":"upfront-ventures","website":"https://upfront.com","hqGeo":"Los Angeles, California, United States","stageFocus":["Seed","Series A"],"sectorTags":["Other","Marketplace"],"excludedSectors":[],"checkSizeMin":1000000,"checkSizeMax":3000000,"thesisSummary":"Upfront invests in early-stage technology companies across sectors, with investing professionals in Los Angeles and San Francisco and a stated emphasis on the Southern California ecosystem. Its publicly listed areas include AI, SaaS, healthcare, fintech, cybersecurity, space and defense, and other technology sectors.","thesisNarrative":null,"logoUrl":null,"aumUsd":3326350772,"submissionUrl":null,"linkedinUrl":null,"twitterHandle":null,"portfolio":[{"companyName":"Ring","companyUrl":null,"stage":null,"sector":"Consumer hardware","investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Maker Studios","companyUrl":null,"stage":null,"sector":"Media","investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Thrive Market","companyUrl":null,"stage":null,"sector":"Commerce","investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Apex","companyUrl":null,"stage":null,"sector":null,"investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Bland AI","companyUrl":null,"stage":null,"sector":null,"investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Nanit","companyUrl":null,"stage":null,"sector":null,"investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Clair","companyUrl":null,"stage":null,"sector":null,"investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Rula","companyUrl":null,"stage":null,"sector":null,"investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Daytona","companyUrl":null,"stage":null,"sector":null,"investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null}],"partnerCount":9,"partners":[{"id":7738,"name":"Stuart Lander","title":"Chief Operating Officer","seniority":null,"focusTags":[],"linkedinUrl":"https://www.linkedin.com/in/stuart-lander-7aa966","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":7739,"name":"Menyee W","title":"Tax Director","seniority":null,"focusTags":[],"linkedinUrl":"https://www.linkedin.com/in/mwuzheng","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":7741,"name":"Nina Sen","title":"Chief Financial Officer","seniority":null,"focusTags":[],"linkedinUrl":"https://www.linkedin.com/in/nina-sen-914a778","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":7742,"name":"Sarah Rumball","title":"Vice President of Talent","seniority":null,"focusTags":[],"linkedinUrl":"https://www.linkedin.com/in/sarah-rumball-514b0074","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":7743,"name":"Nick Kim","title":"General Partner","seniority":null,"focusTags":[],"linkedinUrl":"https://www.linkedin.com/in/nickbkim","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":7744,"name":"Kevin Zhang","title":"Partner","seniority":null,"focusTags":[],"linkedinUrl":"https://www.linkedin.com/in/kevinyzhang","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":7745,"name":"Mark Suster","title":"General Partner","seniority":null,"focusTags":[],"linkedinUrl":"https://www.linkedin.com/in/marksuster","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":7740,"name":"Aditi Maliwal","title":"General Partner","seniority":null,"focusTags":[],"linkedinUrl":"https://www.linkedin.com/in/aditimaliwal","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":7737,"name":"Peter Zakin","title":"Partner","seniority":null,"focusTags":[],"linkedinUrl":"https://www.linkedin.com/in/peter-zakin-4b03939","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]}],"funds":[],"activity":{"lastInvestmentYear":null,"investmentsLast12Months":0},"investorType":"vc","preferredApproach":null,"prefersFounderType":null,"oneClickPitchEnabled":false,"relatedFirms":[{"id":195,"name":"Lerer Hippeau","slug":"lerer-hippeau","logoUrl":null,"website":"https://jobs.lererhippeau.com/","stageFocus":["Seed","Series A"],"sectorTags":["Other","Consumer","Fintech","AI / ML","Real Estate"],"hqGeo":"New York, NY"},{"id":582,"name":"Brooklyn Bridge Ventures","slug":"brooklyn-bridge-ventures","logoUrl":null,"website":"https://www.brooklynbridge.vc/","stageFocus":["Pre-Seed","Seed"],"sectorTags":["SaaS","Other"],"hqGeo":"New York, NY"},{"id":213,"name":"Alumni Ventures","slug":"alumni-ventures","logoUrl":null,"website":"https://www.alumniventures.com","stageFocus":["Seed","Series A"],"sectorTags":["Other","Healthcare","AI / ML"],"hqGeo":"Manchester, NH"},{"id":803,"name":"Cascade Seed Fund","slug":"cascade-seed-fund","logoUrl":null,"website":"https://www.cascadeseedfund.com","stageFocus":["Pre-Seed","Seed"],"sectorTags":["Other"],"hqGeo":"Bend, OR"},{"id":155,"name":"Kindred Ventures","slug":"kindred-ventures","logoUrl":null,"website":"https://kindredcapital.vc/","stageFocus":["Seed","Series A"],"sectorTags":["Enterprise","Consumer","Other"],"hqGeo":"San Francisco, CA"},{"id":233,"name":"Chicago Ventures","slug":"chicago-ventures","logoUrl":null,"website":"https://chicagoventures.com","stageFocus":["Seed"],"sectorTags":["SaaS","Marketplace","Other","Enterprise","Fintech","Consumer","AI / ML","Developer Tools"],"hqGeo":"Chicago, IL"}],"featuredIn":[{"slug":"saas","displayName":"SaaS Investors","pageType":"industry"},{"slug":"seed","displayName":"Seed Investors","pageType":"stage"}],"fundraisingResources":[{"slug":"how-vcs-help-portfolio-raise-follow-on","title":"How VCs Can Actually Help Their Portfolio Companies Raise Follow-On"},{"slug":"how-many-investors-should-you-pitch","title":"How Many Investors Should You Pitch? The Math Most Founders Get Wrong"},{"slug":"what-vcs-actually-look-for-pitch-deck","title":"What VCs Actually Look for in a Pitch Deck"}],"overviewNarrative":null,"portfolioNarrative":null,"seoTitle":null,"seoDescription":null,"lastVerifiedAt":"2026-09-30T03:46:28.153Z"}