{"id":194,"name":"Conversion Capital","slug":"conversion-capital","website":"https://conversioncapital.com/","hqGeo":"New York, NY","stageFocus":["Pre-Seed","Seed"],"sectorTags":["Fintech","Marketplace","SaaS","Developer Tools"],"excludedSectors":[],"checkSizeMin":250000,"checkSizeMax":2000000,"thesisSummary":"Early-stage fund investing in fintech and commerce enablement, often backing infrastructure that moves money and modernizes financial workflows.","thesisNarrative":null,"logoUrl":null,"aumUsd":152000000,"submissionUrl":null,"linkedinUrl":null,"twitterHandle":null,"portfolio":[{"companyName":"LendingClub","companyUrl":null,"stage":null,"sector":"Fintech","investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"The Farmer's Dog","companyUrl":null,"stage":null,"sector":"Commerce/DTC","investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Plaid","companyUrl":null,"stage":null,"sector":"Fintech infrastructure","investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"The Future of Expense Management","companyUrl":null,"stage":null,"sector":null,"investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"The Future of Software Engineering","companyUrl":null,"stage":null,"sector":null,"investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Building the Future of Mortgage Infrastructure","companyUrl":null,"stage":null,"sector":null,"investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Lending Reimagined","companyUrl":null,"stage":null,"sector":null,"investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null},{"companyName":"Machine Learning Features in Hours vs Months","companyUrl":null,"stage":null,"sector":null,"investmentYear":null,"description":null,"amountUsd":null,"relevanceNote":null,"fundName":null}],"partnerCount":5,"partners":[{"id":11807,"name":"Troy Bannister","title":"Venture Partner","seniority":null,"focusTags":["Healthcare infrastructure","Health data & interoperability","APIs in clinical systems"],"linkedinUrl":"https://www.linkedin.com/in/troy-bannister-259a3235","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":11803,"name":"Christian Lawless","title":"General Partner","seniority":null,"focusTags":["Generative AI","Fintech","National Security"],"linkedinUrl":"https://www.linkedin.com/in/christianlawless","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":11806,"name":"Andres Sucre","title":"Venture Partner","seniority":null,"focusTags":["Supply chain & logistics technology","Cross-border trade","LatAm–U.S. expansion"],"linkedinUrl":"https://www.linkedin.com/in/asucre","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":11805,"name":"Erin James Collard","title":"Operating Partner","seniority":null,"focusTags":["Fintech","Enterprise software","Financial scale & partnerships"],"linkedinUrl":"https://www.linkedin.com/in/erin-james-collard-8369732","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]},{"id":11804,"name":"Eugene Marinelli","title":"Operating Partner / Partner","seniority":null,"focusTags":["Software infrastructure","Cloud","Highly regulated industries (government, healthcare, financial services)"],"linkedinUrl":"https://www.linkedin.com/in/eugenemarinelli","twitterHandle":null,"blogUrl":null,"thesisSummary":null,"whyThisPartner":null,"recentPosts":[]}],"funds":[],"activity":{"lastInvestmentYear":null,"investmentsLast12Months":0},"investorType":"vc","preferredApproach":null,"prefersFounderType":null,"oneClickPitchEnabled":false,"relatedFirms":[{"id":4965,"name":"Perennial Edge Ventures","slug":"perennial-edge-ventures","logoUrl":null,"website":"https://perennialedge.com/","stageFocus":["Pre-Seed","Seed"],"sectorTags":["Other","SaaS"],"hqGeo":"Boston, MA"},{"id":7722,"name":"Sheesha Finance","slug":"sheesha-finance","logoUrl":null,"website":"https://sheeshafinance.gitbook.io/","stageFocus":[],"sectorTags":["AI / ML","Developer Tools","Fintech"],"hqGeo":null},{"id":547,"name":"Cocoa VC","slug":"cocoa-vc","logoUrl":null,"website":"https://www.cocoa.vc/","stageFocus":["Pre-Seed","Seed"],"sectorTags":["Fintech","SaaS","Other"],"hqGeo":"San Francisco, CA"},{"id":4903,"name":"Latency Ventures","slug":"latency-ventures","logoUrl":null,"website":null,"stageFocus":["Pre-Seed","Seed"],"sectorTags":["Other","Enterprise","SaaS"],"hqGeo":"Denver, CO"},{"id":10061,"name":"dWeb Ventures","slug":"dweb-ventures","logoUrl":null,"website":"https://webventures.io/","stageFocus":["Seed"],"sectorTags":["Other","Developer Tools"],"hqGeo":"San Francisco, CA"},{"id":2213,"name":"Sport Infinity Ventures","slug":"sport-infinity-ventures","logoUrl":null,"website":"https://www.infinitycapital.bh/","stageFocus":["Pre-Seed","Seed"],"sectorTags":["Other","SaaS","Fintech"],"hqGeo":"London, UK"}],"featuredIn":[{"slug":"saas","displayName":"SaaS Investors","pageType":"industry"},{"slug":"fintech","displayName":"Fintech Investors","pageType":"industry"},{"slug":"seed","displayName":"Seed Investors","pageType":"stage"},{"slug":"marketplace","displayName":"Marketplace Investors","pageType":"industry"}],"fundraisingResources":[{"slug":"find-right-pre-seed-investors-b2b-saas","title":"How to Find the Right Pre-Seed Investors for Your B2B SaaS Startup"},{"slug":"Finding-Investors-For-Startup-In-2026","title":"How to Find Investors for Your Startup in 2026 (Without Cold-Searching Databases)"},{"slug":"how-vcs-help-portfolio-raise-follow-on","title":"How VCs Can Actually Help Their Portfolio Companies Raise Follow-On"}],"overviewNarrative":null,"portfolioNarrative":null,"seoTitle":null,"seoDescription":null,"lastVerifiedAt":"2026-05-17T21:58:28.088Z"}